What would first pop up in your mind when you find out that Google is planning to cater to online dating? Perhaps, you will think that it is just another trick next to that April fool's day publicity. A deja vu or a joke, you might add.

According to Jeremy Palmer, recognized as a Commission Junction Performer, "It appears like Google is scraping profiles from websites like LoveAccess.com, Date.com, and other popular dating sites and showing them in the results. I also noticed that Google is using GoogleBase to pull in results. It looks like the search results for these keyword searches are being dominated by just a few players, who seem to be getting a lift from their listings in GoogleBase. Many of the sites listed in the online dating results pages are not showing up in the regular searches for the same keywords. This could be a good opportunity for other dating sites who have struggled to achieve top rankings for online dating keywords."

Will Google outshine the leading online dating websites? That's for us to find out....