Finally, Google breaks its silence and tackles AdWords. Earlier, the search engine giant announced a keyword analysis page that delivers information why Google scored keywords with a particular quality score.

Google said:

Many advertisers have asked us to provide more information about the Quality Score for their keywords. So we've answered by recently launching a feature that does just that: the Keyword Analysis page.

The new Keyword Analysis page gives you a detailed breakdown of your keyword's Quality Score and how it might impact your ad's visibility. Specifically, you'll learn how keyword quality and landing page quality are performing and receive recommendations for improvement.

For example, let's say a keyword has a poor Quality Score because your landing page doesn't relate to your keyword. On the Keyword Analysis page, we'll alert you that your landing page quality is low and provide tips on how to improve it. You'll also see your Quality Score rating, your minimum bid, and whether your keyword is showing ads.

Now you won't feel hanging in the air. But I hope the explanation will suffice.

To access and use the keyword analysis page click here.