© Dmitry Baranovskiy


Google has released a proposal to make AJAX crawlable - and if it works, it would mean bringing tens of thousands of current websites not currently indexed by Google (or most other search engines) into search engine results and it would mean profound changes to the way websites are designed, since web designers would be free to use AJAX without worrying about search rankings suffering.

AJAX stands for asynchronous JavaScript and XML. In the words of Wikipedia it "is a group of interrelated web development techniques used on the client-side to create interactive web applications."

Matt McGee at Search Engine Land sums up the proposal to my liking...

The details of Google’s proposal are, to this non-developer, highly technical and more than I care to recap here.

If successful, the proposal won't quite change the world. But it will make web design a different ball game.