Filed in archive
Industry
by noel on May 14, 2007

In a press release, the social networking website divulged:
Take Down Stay Down™, an innovative new feature for copyright holders that prevents users from re-posting video content in the MySpace community after that content has been removed at the request of the copyright owner. MySpace is the first internet company to launch this type of sophisticated content protection feature, which it is offering to all copyright owners free of charge.
"MySpace is pleased to be the first website to implement a more effective solution to this challenging problem. This is a ground-breaking and unprecedented benefit for copyright owners that re-enforces MySpace's position as the leader in copyright protection on the internet," said Michael Angus, EVP and General Counsel for Fox Interactive Media.
How does it work?
When a content owner informs MySpace that a user has improperly posted its content onto MySpace Videos, not only is the video promptly removed by MySpace, but MySpace also creates a digital fingerprint of the video content and adds it to its copyright filter, which is based on industry-leading Audible Magic technology. If any user tries to upload the same content that has been removed, the filter will recognize the digital fingerprint and block the content from being uploaded.
Tags:
social+networking+website
social+networking
MySpace
MySpace+Video
Internet
website
myspace
search+en
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/68962
Mr Wong
Vote for MySpace Introduces 'Take Down Stay Down' Copyright Protection:
|
Rating: 10.00 out of 1 vote(s) cast.
|
Subscribe
Use the search to look for other interesting posts
| RSS | See all blog subscribe options |
|
What is RSS? | |
| Yahoo! |
|
| Addthis |
|
| Bloglines |
|
| Newsletter | |
| Follow us on Twitter! |






