Roll The Red Carpet For Your SEO Link Campaign
Filed in archive Link Building by noel on October 4, 2007

The fact that it is vital doesn't mean link building is dull and downright boring. Think out of the box. SEO service could be everything you want it to be. My formula in doing search engine optimization services is this: Do what you like and like what you do.
Early this morning, while trying to get an update from the blogosphere, I chanced upon this interesting article from Jonathan Cook:
Google and the other search engines are trying to catch those spammers and link farmers who use various techniques we call the 'Black Hat' school. For example, they create entire networks of sites, built merely to promote themselves and their fly by night businesses. But you're caught in the middle of them and the search engines.
If you're looking at a business for the long term, you probably already know that patience is a virtue. That can go double for your SEO. That doesn't mean you can't get quick results. The problem is that much of it is in the hands of the search engines and their algorithm. Google's 'aging' policy, which parcels out the credit for a link over time, rather than all at once is one part of this Big Picture. And you must understand it.
So, you're asking - what do you do? How do you run a link campaign? Answer, you roll it out like a Red Carpet. Not as it's literally rolled out - instead I mean how it's played by the arriving stars who promote themselves and their work as they go.
They make their way toward the end, which isn't really the goal. The goal is to work the press and the media. There should be no goal 'End' to your link campaign, either. It should grow and progress over time, never hitting a 'Stop' point until you get out of the business. Then you can rest. And only then.
Quite true. You do your thing right and everything will come into play..
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Mr Wong
