Karan Singh, founder and CEO of Soft Solutions, penned an article titled The Most Important Factors for On-Page Optimization. She said on-page optimization is nothing but techniques that you bring in, while designing the web pages that are helpful in making the pages Search Engine Friendly.

Here is a list of the Karan's on-page SEO techniques:

1. Include your Keyword in your Domain Name
Choose a domain name that will allow you to include your most important keyword or search term in your URL.

2. Enrich your Pages with Content
Search engines will not recognize that your page is truly about a Product/Service unless these words appear in headlines on the page, in the opening paragraph, in the file or domain name in link text and in the body text of your page.

3. Use different Title Tags for all pages
The most important sentence on any web page is the title tag. The title tag gives the search engine a good indication as to what your page is all about. Incorporate your main keywords or search phrases into your title tag, and keep them at the very front of the sentence.

4. Description Tag
Just as the title tag is the most important sentence or phrase on any page, the description tag is the most important paragraph on any page. Summarize the gist of your page in two or three pages, again incorporating the keywords and search phrases for which you think people will use when searching for your site.

5. Keyword Research
It is suggested that you find 1 to 3 keywords for your content and concentrate only on these keywords. But if you choose less keywords then you have to research extensively on these keywords to find out which keyword is most crucial.

6. Anchor Text
So far we have placed the keywords in the strategic places of the web page: the title, the description, the headlines and the body text. Now we have to see that the keywords are included in clickable link text on the page. Whenever you are linking to sub pages or other pages of your site, make sure that your keywords are included in the clickable portions of the links.

7. Webpage Naming
Instead of naming your files as if they didn't matter, such as page1.html, page2.html, put your keywords and keyword phrases in your file names.

8. Site Map
Getting all of your pages indexed is so important, that it is also prudent to take another step that will ensure that all of your pages are visited by search engine robots. A site map serves two purposes - It helps users to find what they are looking for on the site by providing an outline summary of all of your pages as well helps search engine robots to land on the interior pages.