SES Canada 2006

Search Engine Strategies (SES) has always been the premier event for search engine marketing and optimization.
On April 25 & 26 2006, there will be an SES event in Canada.
What You Will Learn:
- how search engines list Web sites for free and through paid placements
- how to get free "organic" traffic by building a site that pleases search engines and your visitors
- how to efficiently purchase listings guaranteed to rank your company at the top of search engine results.
- how to calculate the ROI of your search marketing efforts by tracking your visitors from the time they hit your site until they buy-and get tips on improving conversion if they don't!
- how to build links that generate traffic to your Web site, and how to avoid the penalties of "spamming" the search engines
- what's coming next in the constantly evolving world of Web search, and how you can profit from those changes
-
Registration Hours
April 25: 8am – 7pm
April 26: 8am – 4:30pmConference Hours
April 25: 9am – 5:45pm
April 26: 9am – 5:45pmExhibit Hall Hours
April 25: 10am – 7pm
April 26: 10am – 3pmThe whole event is divided into 3 major tracks. These are, the fundamentals Track, the Advanced Track, and the Issue & Tactics Track. If you are a beginner or an advanced search engine professional, there are topics designed for you.
Talks include:
Introduction to search engine Marketing
Ad Management Tactics
Searcher Behavior Research
Search Term Research and Targeting
Link Strategies
Converting Visitors into Buyers.
…and a whole lot more.http://www.jupiterevents.com/sew/toronto06/glance.html
If you fail to attend this April 25, you can always make plans to SES events in the following areas
• April 26 – 27, 2006 Milan, Italy
• May 31 – June 2, 2006 London England
• July 10-11, 2006 Miami, Florida
• August 7 – 10, 2006 San Jose, CA
• November 28 – 29, 2006 Paris, France
• December 4-7, 2006 Chicago, IL