How did you learn about Da Vinci Code? Chances are somebody has emailed or talked to you about its mind-tickling concept. The hype of Da Vinci Code is a vivid example of how viral marketing works. The latter spreads like virus and creates epidemic that will surely engender exponential responsiveness.

Word of mouth is an effective marketing and it becomes more effective when infected by Viral Marketing. When it happens, the subject is given a breath of life and can function on its own. Marketing spreads with great acceleration. It can start from 2 individuals and the rapid speed can eventually infect millions.

How do you spread the virus? Ponder on something new and exciting event or product. What excites people makes them talk and share. Consider the buzz factor. It is the common ground of all viral marketing. It must also be fun. Hence, sharing of the same will never be treated as a burden. Finally, share the information with a friend or relative. The next thing you know about it is that it has already mark a history made possible by viral marketing.

However, viral marketing is different from chain letters. The former is network marketing that adds value to people's lives. Viral marketing is both ethical and productive.