Apr 21 2009

Tips for Optimizing for Both Singular and Plural Key Words

Search Engine Land had some tips not long ago for optimizing your your title when you have both singular and plural possibilities.

Most SEOs will agree that the title element is your strongest on-page element, and optimizing the title is critical for rankings and traffic. However when the keyword or phrase you are targeting has both a singular and plural version, many people have a difficult time optimizing for both.

Michael Gray gives some examples of how to get both plural and singular terms into one keyword tag. That will probably improve our draw in a search engine because ti will catch searchers whichever form of the word they use.

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© Brett L.


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