Your website is everything that your target viewers are looking for. But how are they supposed to know that your website is all that and more..

Simply, you need leads. Fortunately, to make your potential viewers well-versed about the offers of your website, transform your homepage to a lead machine. You need lots of leads. With diligent lead-generating campaigns, you can guide your potential viewers to find you.

Invite them. One of the best web traffic campaigns is to invite them. By your invitation they are informed about you and your website.

Offer something. The maxim is: give to receive. You can offer fresh and relevant newsletters, Free sample or catalogue and other freebies to keep them coming back for more.

Giving prizes works. Everybody wants to win. Why not create contests or games. Prizes attract hundreds, if not thousands of visitors.

Do the math. The number of leads you get is inversely proportional to the amount of information request. This is where value is understood - the more you give, the more you receive.

Follow through. Now that you have leads, don't lose them. Keep your word, deliver your promise and nurture their trust. They will commend you for that.