To SEO experts, backlinks and pageranking have already become a household name. But to newbies, the term could still be vague thus; there's a need to point out their essence.

The fact is the more backlinks you have, the higher your page rank is. Basically, that's the connection that they share. Pageranking is an essential factor to webmasters and SEO enthusiasts because a low pagerank could mean disaster. It means your website is nowhere to be found in search engine results. In such a case, it's pretty likely that you'll site won't be visited and will just be gathering dust. No visitors equate to less productive site, that is.

Moreover, it is important to get as much backlinks as possible to boost both the web traffic and search engine results. Having your links on other websites with high pagerank could increase your pagerank as well. This is the reciprocity aspect of search engine optimization.

To acquire textlinks, there are trusted sites on the net. Also, to check your backlinks and pagerank, you can use free SEO tools. Some websites are offering these tools free of charge. You just have to add a code to your site then you can enjoy their SEO tools. There are also paid SEO tools. But if budget matters, why settle for expensive tools when you can have them for free?