Category: Yahoo

Aug 09 2009

Yahoo-Microsoft Deal

A number of sources (BusinessWeek, Inc.com, Red Herring, HPost) commented on the Microsoft-Yahoo deal at the end of July. And now that the dust has settled…

Don't everyone get too excited. The …

Nov 18 2008

Founder Jerry Yang Leaving Yahoo

A number of news sources (paidContent.org, NY Times, WIRED News) are reporting that Founder and CEO Jerry Yang is stepping down as head of Yahoo – just as soon as the company can replace him.

Kara at…

Nov 09 2008

The Vision of Yahoo… (or Lack Thereof)

It's been the Week from Hell for Yahoo CEO and Founder Jerry Yang.

First, from CNET: "Bowing to federal regulators' antitrust concerns, Google pulled the plug on a search-ad partnership…

Oct 20 2008

Yahoo makes search ads more geographically detailed

By adding the options for its advertisers to target users within cities and zip codes, Yahoo has provided more detailed advertising options to users of its Panama Platform

An excerpt from clickz

Y…

Sep 28 2008

Yahoo launches Digital Aedvertising Solution – APT

Yahoo has launched its digital advertising solution called APT (formerly called AMP).

An excerpt from Search Engine Journal

Specifically, these benefits are:

Fostering a more transparent marketpla…

May 13 2008

Google Looking Forward To Deal With Yahoo

Google is looking eagerly to getting into a deal with Yahoo. Microsoft had mentioned a possible partnership between Google and Yahoo as a reason for scuttling of the deal. Google on the other hand is …

May 06 2008

Yahoo Teams With McAfee To Offer Safer Search

Search on Yahoo gets more safer with a new tool called SearchScan that scans the results page and flags them if they fit the criteria for harmful pages to your computer. This tools works upon McAfee&#…

May 04 2008

Microsoft Does Not Want Yahoo

Its the big anticlimax. Microsoft has announced that it no longer deems it worthy to pursue Yahoo. The message was made clear in a letter sent by their CEO to Jerry Yang, the CEO at Yahoo.

An excerp…

Apr 28 2008

Yahoo Going More Social With Its Y!OS

Yahoo has been in the news for its product announcements and for its fight to stay from Microsoft. Now, in adding to the news, its CTO Ari Balogh is talking about an Open Strategy (the OS in Y!OS) tha…

Apr 14 2008

Yahoo To Experiment With Google Ads

As it tries to figure out new deals that can keep it independent from Microsoft's impending clutches, Yahoo announced its experiment with Google Ads in which the Sunnyvale California based firm wi…